Hi, my name is TJ, I am an experienced professional with 18 years in the corporate world, adaptable and capable across various fields. A fast learner who excels under pressure, I possess strong skills in coaching, sales, administration, management, and marketing. Passionate about challenges and personal growth, I am committed to delivering exceptional results both independently and in team settings.
With a strong background in online marketing services, I thrive on developing creative solutions that drive results. My passion for content creation and sales has allowed me to craft compelling narratives and strategies that resonate with diverse audiences.
Beyond the digital landscape, I dedicate my time to running a non-profit rescue centre for horses. This endeavour not only reflects my love for animals but also highlights my commitment to making a positive impact in the community.
I believe in the power of innovative thinking and compassionate action. Whether it’s through marketing or my work with horses, I am driven by a desire to help others and create meaningful connections.
As a GBV activist, I am deeply committed to breaking the silence on gender-based violence in South Africa. I’ve stood on the front lines at protests and tirelessly supported individuals in their pursuit of justice. It’s imperative for more voices to rise and declare “ENOUGH” and to continue to provide safe reporting procedures and swift justice for victims.
Top skills
Content Strategy • Content Marketing • Marketing Strategy • Copywriting • Advertising • Research Skills • Writing • Life Coaching • Editing • Team Leadership • Sales • Management • Training • Business Development
A SPECIAL PROJECT : SEE UPPER HIGHWAY
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In 2021, I successfully sold See Upper Highway to another agency, marking the culmination of a project that showcased my creative intellect and diverse skill set. Over several years, I turned this concept into a thriving digital platform.
See Upper Highway was so incredibly successful, it lead to Volkswagen sponsoring me with a branded car for two years.
My website development skills laid the foundation for See Upper Highway. I designed and implemented a user-friendly interface that was both visually appealing and functional, creating an engaging digital space for the local community.
SEO expertise was crucial in driving organic traffic. By optimizing content and using effective keywords, I boosted the platform’s search engine visibility, attracting more visitors and establishing it as a leading resource for local information.
Content creation was another key element. I crafted a strategy to highlight the Upper Highway area’s features, recommend accredited service providers, and share information on local events, NPOs, community causes, and competitions. This diverse content kept users engaged and informed.
Networking played a significant role in growth. By building strong relationships with local businesses and service providers, I offered authentic recommendations that enhanced credibility. These connections also led to valuable collaborations and partnerships.
I managed all sales activities, effectively communicating the platform’s unique value to secure partnerships and advertising deals, essential for revenue generation.
My business development skills ensured See Upper Highway’s success. By analysing market trends and user feedback, I identified growth opportunities, allowing me to scale the platform and make it an attractive acquisition.
In summary, my journey with See Upper Highway highlights my abilities in website development, SEO, content creation, networking, sales, and business development, transforming an idea into a successful digital community resource.
Thank you for exploring my profile.
Feel free to reach out and share your story or business goals—I’d love to see how I can help.